News

USA media team in the Maldives on FAM trip

A media team from the USA has arrived in the Maldives for a familiarization trip on invitation by Visit Maldives. This team will be staying in the Maldives from 3rd - 10th November 2021.

The team consists of freelance writers and travel journalists from the United States. Their coverage for this trip will include video, photo, and articles published for USA Today, Travel + Leisure, Conde Nast Traveler, Lonely Planet, Newsmax, Bleu Magazine, and Matador Network's "Creators". The reach of these media is above millions, with their target audience covering high-end to budget travelers.

The team will be hosted in Coco Bodu Hithi, Yacht Maldives, and Reethi Beach Resort. They will experience the Maldivian hospitality and various amenities and services available in the individual properties during their stay.

This is the second FAM Trip from this market for the year. To target the US market, Visit Maldives took part in ILTM North America in October and is planning to take part in DEMA Show 2021 in November.

The Maldives has welcomed over one million tourists into the country thus far this year. Currently, the USA is the 4th top source market to the Maldives, with the country contributing 4.1 percent of the total arrivals. By October 14, 37,463 tourists from the USA visited the Maldives.