India's AC brand, Blue Star, have reported that sales from the Maldives for the brand has hit US$ 2 million (around MVR 153 million).
The Blue Star products are sold in Maldives in collaboration with Reefside Pvt Ltd from 2013 onward, selling air conditioners, refrigerators and related products.
Speaking in the ceremony held yesterday to launch an air conditioner, specially designed for the Maldivian market, International Business Group's Vice President Rajendra Varma said the Maldivian market was a vital market for the brand and the relationship with Reefside Pvt Ltd was vital for business development.
Reedside Pvt Ltd gave a commemorative shield to Blue Star, recognizing the achievements achieved by the company in the Maldives.
Blue Star is a highly recognized brand in India, with the company selling in 15 countries. The company recorded US$ 500 million in sales.