The Maldives is taking part in one of the leading travel and tourism events, World Travel Market (WTM) Virtual Fair 2020.
This year’s fair is taking place virtually from 9th to 11th November 2020. The fair has been fully shifted to a virtual fair due to the COVID-19 pandemic.
According to the Maldives Marketing and Public Relations Company (MMPRC), WTM virtual will be joined by leading travel and tourism experts focusing on restoring and developing business connections amidst the COVID-19 pandemic. Live conference sessions and forums focusing on the obstacles the tourism industry is facing globally, and how to tackle them with trendy and innovative solutions to suit the situation is set to take place during the 3 day fair. The event organizers have also stated that a roadmap will be created for this purpose.
In addition, Visit Maldives will join one-to-one meetings and speed networking sessions which will help in building connections among businesses and individuals, as well as increase the brand visibility and awareness of Maldives. The island nation has a unique geographical formation of islands which helps in ensuring the health and safety of tourists, thus, Maldives will be promoted as a safe haven during the event, said MMPRC.
Prior to the lockdown in March, a total of 32,818 visitors from the UK arrived in the Maldives this year whereas there has been an arrival of 3,737 tourists from the UK since the border reopened on 15th July. According to the most recent statistics, over 40,000 tourists have arrived since the reopening of the border.