Business

MMPRC sings agreement with CNN to promote Maldives

Maldives Marketing and PR Corporation (MMPRC) has signed an agreement with CNN to advertise tourism industry of the Maldives.

According to MMPRC, the agreement with CNN is to conduct a marketing campaign to promote the Maldives from 1 March for a period of three months in South Asia, Asia Pacific, Middles East, Africa and Europe.

Under the marketing campaign, the culture, fisheries, and the natural beauty of the Maldives will be advertised via videos and photographs in CNN news channels, website, as well as in social media.

To promote the Maldives, MMPRC has been bringing foreign bloggers as well to the Maldives recently.