Visit Maldives has launched a campaign with Passporter App- Spain’s leading travel application.
Maldives Marketing and PR company (MMPRC) said top influencers from Spain arrived in the Maldives to showcase the destination on the Passporter App As part of the campaign. The three influencers will stay in Maldives from 13th-20th April 2021 and are hosted by Cocoon Maldives, Fushifaru Maldives and Kuramathi Maldives along with their content creation team during their one week stay in the island destination.
Passporter App is a widely used platform which connects destinations with travelers. The app has been number one in downloads under the travel category in the Spanish market and has won many prestigious awards in the photography and travel segments. With over 500,000 unique users and over 82,000 followers on Instagram, contents published on the platform will reach a large audience with more than three million engagements and 400,000 likes for the posts.
Spain is one of the key markets for Maldives tourism with over 36,064 tourist arrivals recorded in 2019. Spain emerged as one of the top markets right after Maldives re-opened its borders in July 2020. As per latest statistics reports published in February 2021, 4,307 Spanish tourists have arrived in Maldives since borders reopened.
